2Modern
Shopify Replatform, Redesign
– Led UX design efforts for a full-site redesign of 2Modern, focusing on product discoverability, intuitive navigation, and a mobile-first experience tailored to a high-volume eCommerce audience.
– Improved product detail pages by integrating content, value props, and cross-sell features via Rebuy, resulting in a more informative, engaging, and conversion-oriented shopping experience.
– Designed a scalable design system and restructured site architecture to support clearer visual hierarchy, faster product findability, and higher engagement across both desktop and mobile.
